ARAGO THE FIRST PROGRAMMATIC PLATFORM CONNECTED TO ALL DOOH INVENTORIES WORLDWIDE

An adtech integrating Meta Ads manager and 10 other digital levers for cross-channel strategies

The interface features an API connected directly to Meta's Ads Manager, and also aggregates the main online levers (display, native, video, rich media, connected tv, SEA, SMS).

1.5 million DOOH panels available via the world's largest SSPs

To further enrich its offering, ARAGO's Tech team has worked to integrate a large-scale DOOH inventory. The platform now has a connection giving access to all the panels available in DOOH from the world's leading SSPs (Supply Side Platforms)...

DOOH, a high-performance, DCO-compatible digital medium

In all, this offer represents some 1.5 million customizable digital panels available to customers and users of the innovative multilocal platform. This system makes it possible to geo-target specific multilocal zones, customizing the DCO message for each of them.

DOOH is a fast-growing channel, delivering excellent advertising performance, with a memorization rate of 75%*. pDOOH is the channel on the rise. It’s no surprise that 41% of French advertisers plan to include it in their media plans this year.

ARAGO, an international full-stack DSP designed for retail networks

ARAGO helps retail networks to easily launch digital advertising campaigns around their points of sale. The tool enables the creation of multi-channel and multi-local activations thanks to a geomarketing tool, a DCO tool, customized packages, dynamic reporting and flexible billing. *according to Ipsos